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30Episodes
Management & Marketing

Marketing discussions featuring the staff of Now Media Group. Each week, different marketing topics are broken down from a variety of perspectives.

Episodes

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Ever wonder how people like Adam Carolla and Joe Rogan are able to grow their podcast to the point where it's able to meet their marketing goals, make money, and get results? 

In episode 30, join Nick, Tessa, Riocard, and Jonathan as we talk about various strategies that can take your podcast to the next level.  

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All of us at Now Media Group work on some aspect of dental marketing. Join Jonathan, Richard, Tessa, and Nick for a 45-minute discussion on various aspects of dental marketing including: 

- How to perform a SWOT analysis to assess your position in the market.

- Why outreach is the key to becoming well-known and trusted in the community.

- Why your "Meet the Team" photo is one of the most crucial parts of a dentist's website.

- 5 reliable marketing hacks that come from years of marketing to dentists. 

 

Thanks for listening to and sharing the Marketing Monday Podcast. Check out NowMediaGroup.tv to peruse our services and check out previous episodes. 

 

 

 

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Do you know the epic ad that's featured in the final episode of Mad Men? Which beverage company had to pay $13 million when sued for false advertising?

Find the answers to these questions and more in episode 28 of the Marketing Monday Podcast. Join Jonathan, Richard, Tessa, and Nick for a discussion of the most impactful ads of all time and what made them so memorable. 

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Have a strong understanding of Net Neutrality? Know why it's such a hot topic and how it's most likely to affect you in 2018? 

Join Shawn in his podcast debut, along with Jonathan, Tessa, Richard, and Nick for an explanation of what Net Neutrality is and a discussion of what it means to consumers. 

In this one 48 minute podcast, you can brush up on Net Neutrality and see why it's guaranteed to impact your internet usage this year. 

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Which artist released a song that significantly boosted calls to the suicide hotline? What fast food chain really killed it on Twitter this year? 

Find out the answers to those questions and more in our end of the year podcast that explores the Most Memorable Marketing Moments of 2017. 

Join Melissa, Richard, Tessa, Sophie, and myself for the last Marketing Monday podcast of 2017 - this episode runs 38-minutes. 

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Ever wonder which generation comes after millennials and how they're different?

Generation-Z includes anyone born from the mid-1990's to 2010 and they'll be 2.56 billion strong by 2020. Join Tessa, Melissa, Richard, Jonathan, and Nick in exploring the traits, tendencies, and differences in Generation-Z, and see why this knowledge is vital for reaching them as marketers. 

 

Check out NowMediaGroup.tv to peruse our digital marketing services and click on "Our Story" to listen to previous episodes of the podcast or to view some of its participants. 

 

Thanks for listening and feel free to tell a friend or share the Marketing Monday Podcast on your favorite social media site. 

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Can you name the first company to feature a gay couple in their ads? What about a company that missed the mark when trying to target the LGBT community? 

Learn the answers to those questions and more in our 24th episode of the Marketing Monday Podcast. 

Join Secil in her podcasting debut, along with Jonathan, Tessa, Richard, and Nick for a podcast that explores the issues facing the LGBT community as they pertain to business and marketing. At 58 minutes, this is our longest episode yet. 

Thanks for listening and feel free to tell a friend and share the Marketing Monday Podcast with anyone who may be interested. 

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Do you know which company caused an uproar when they came out with products that were exclusively "For Her"? 

Can you name one ad that depicts fathers in a disparaging manner? 

Find out the answers to those questions in episode 23 of the Marketing Monday Podcast. Join Richard, Gloria, Jonathan, Tessa, and Nick for a podcast about the differences in marketing to men and women. 

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Can you name two companies that have been accused of body shaming on social media? And which teen fashion company only sells clothing in one size: Small? 

Learn the answers to those questions and a lot more in episode 22 of the Marketing Monday Podcast. Join Jonathan, Richard, Gloria, Melissa, and myself for a discussion of Body-Shaming in Marketing and how it impacts society. 

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Join Richard in his guest hosting debut, along with Melissa, Jonathan, Gloria, and Nick for a discussion about the ethics and challenges of marketing to underprivileged groups. From the shady side of Payday Loans to the ways that Big Data is able to exclude certain groups, we explore how those who are in poverty are effectively targeted by marketers. This is also the longest podcast at almost 48 minutes. 

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